Revolutionizing Mobility: How Almaviva is Shaping the Future of Transportation

The transportation industry is undergoing a massive transformation as digital solutions and data-driven technologies redefine how people travel. At the forefront of this revolution are platforms like Moova, developed by Almaviva, and ClearGuide, a platform by Iteris, a company that was recently acquired by Almaviva and joined its group. Together, these solutions are reshaping the future of mobility, from enhancing passenger experiences to improving safety, ensuring a smarter, safer and more efficient transportation landscape. 

Q: How does account-based ticketing (ABT) play a pivotal role in the digital transformation of transport operators and how does Almaviva contribute to this shift? 

A: ABT is essential for the evolution of digital transportation systems, offering significant benefits for both users and operators. By linking a passenger's ticket to their account, ABT enables seamless travel across various modes of transport using multiple identification methods (contactless cards, smartphones, apps, QR codes or online accounts). This flexibility ensures a personalized and efficient experience, with travelers paying the best fare based on their trips over a set period, including automatic application of discounts or charges, such as for companies or universities. Moova is natively ABT, helping transport operators smoothly adopt this approach. It accelerates the digitalization process, enabling operators to offer integrated and customized services while optimizing fares and reducing operating costs. Real-time access to sales and usage data further supports operators in decision-making. Additionally, ABT simplifies the integration among transportation providers, reducing engineering costs and improving the overall user experience. 

Q: What makes Moova stand out in addressing the growing need for real-time, customer-centric mobility solutions? 

A: Moova’s strength lies in its ability to be both people-centered and multimodal, focusing on the traveler at every stage of their journey. With real-time information and updates, the platform ensures passengers always have the most relevant and accurate details to make their travel more efficient. This approach allows transport operators to offer an integrated solution that adapts to passengers' needs, whether they’re commuting by bus, train or another mode of transport. Moova makes it easier for passengers to navigate their journeys with more control, efficiency and fewer barriers, enhancing the overall mobility experience. 

Q: With increasing security challenges in modern mobility, how does Moova enhance safety and protection for both passengers and infrastructure? 

A: In today’s fast-paced mobility landscape, ensuring safety and security is more complex than ever. Issues like overcrowding, illegal entry, cyber threats and infrastructure vulnerabilities require advanced solutions. Moova addresses these challenges head-on by leveraging artificial intelligence (AI) -powered technology to offer real-time monitoring, video analytics and auto-alerts. These capabilities enhance security across the transportation ecosystem, detecting potential threats before they escalate. With Moova’s advanced AI platform, transport operators can proactively manage risks and respond more swiftly to emergencies, ensuring the safety of passengers and infrastructure alike. 

Q: How is Iteris helping to build safer and efficient communities through innovative transportation solutions? 

A: Iteris, is leading the way in making transportation systems safer and more efficient. With AI-driven solutions, we enhance safety across transit systems and optimizes operations to reduce crashes and improve road conditions for vulnerable road users (VRUs) like pedestrians and cyclists. One of our key offerings, Vantage PedSafe™, improves pedestrian safety by detecting pedestrians in various conditions, including total darkness, powering safety applications and supporting Vision Zero initiatives. The platform provides transit agencies with real-time analytics to make informed decisions that improve pedestrian safety and overall mobility. Additionally, ClearGuide® traffic analytics software aggregates complex transportation data and transforms it into actionable insights for smarter decision-making. It helps agencies measure the impact of safety improvements on pedestrian conditions, ensuring that projects align with the broader goal of safer transit environments. Recently, we launched Dash Cam Imagery, which collects valuable visual data from commercial vehicles to help identify safety concerns, enhancing real-time responses and further improving community safety. Together, these innovations empower transit agencies to proactively address risks, streamline operations and create safer communities where transportation benefits everyone. 

About the Author

Nader Ayoub | Vice President, Solutions Engineering at Iteris.

Nader Ayoub is the vice president, solutions engineering, Iteris.

About the Author

Stefania Di Serio | Manager in Almaviva USA and Mass Transit and Transportation Innovation at Iteris.

Stefania Di Serio is a manager in Almaviva USA and Mass Transit and Transportation Innovation at Iteris.