Web users will notice a new look to the Capital Area Transit (CAT) and Bis-Man Transit web site. A new, responsive site was launched on Nov. 10.
“We are thrilled with the new site,” said Transit Director Robin Werre. “It combines much of the information from the previous site, with the flexibility to view the site with any device. Plus, the redesign gave us a chance to update the look of the site a bit.”
Responsive web sites are designed to be viewed across many devices, avoiding manual page resizing and providing a more readable site for mobile users. This enhances the user experience overall, giving site visitors the information they need, no matter the device they are using.
Portions of the new site, including the Route Changes section have been expanded to include weather-related changes in service to the Bis-Man Transit’s paratransit service. Information is also available about the status of Jefferson Lines buses running to Fargo or Billings (via Minot and Williston). More additions and updates to the site are expected in coming weeks and months.
“Mobile traffic has exploded over the past couple of years and the CAT and Bis-Man Transit site is no different. More than half of the traffic coming to our site is through some sort of mobile device,” said CAT and Bis-Man Transit Marketing Director Kalen Ost. “We wanted to make sure we are giving these users the best experience possible, without sacrificing the desktop user experience.”
CAT and Bis-Man Transit worked with Townsquare Interactive, a division of Townsquare Media, on the site redesign.
