To plan for the growth that the Seattle region was expecting along with the traffic congestion it was experiencing, Sound Transit leadership spent three years developing the next phase of expansion fighting political battles to obtain the authority to raise taxes. In June 2016, after years of process, including extensive public outreach, the Sound Transit board voted to send a $54 billion package to the voters that would add 62 miles of light rail to the growing transit system that will eventually complete a 116-mile light rail network as well as bus rapid transit, commuter rail and express bus service. The final step was to convince more than 50 percent of the 1.6 million voters to vote "Yes."
Transportation Choices spent years developing effective messaging and strong relationships with elected officials, transit agencies and community organizations. It was essential that these groups provided grassroots support for the success of this ballot measure.