Code Blue Corp. has promoted Michael Zuidema to marketing operations manager and hired Michelle Wong as communications manager.
Zuidema, who joined Code Blue in April 2013 as communications manager, will be responsible for overseeing the day-to-day operations of the marketing department. Prior to joining Code Blue, the Hope College graduate spent more than 14 years as a writer and copy editor for The Grand Rapids Press and MLive.
“For the past two years, Michael has been integral in elevating Code Blue’s brand through our communication channels,” Chief Design Officer David Fleming said. “In his new position, we are excited for him to build deeper ties with marketing partners that will be instrumental to our longterm strategy.”
A graduate of Michigan State University, Wong has extensive experience in cross-country project management and partner communications via global email and digital marketing efforts. Prior to joining Code Blue, she led successful promotional campaigns as a partner communications coordinator for Axis Communications.
“Michelle brings tremendous insight about the market to our team, and we are confident that her work ethic and energy will bring tremendous value to Code Blue and our dedicated partners,” Fleming said.
