Uses of Social Media in Public Transportation
June 18, 2012
Related To: Transit Cooperative Research Program (TCRP)
This report explores the use of social media among transit agencies and documents successful practices in the United States and Canada. It features details on successful practices, challenges and lessons learned in social media use. It includes an overview of social media, how agencies are using it, barriers to its use, and case examples from Bay Area Rapid Transit, Dallas Area Rapid Transit, Lehigh and Northampton Transportation Authority, Metropolitan Transportation Authority, Mountain Line and TransLink.