Jason Hulsman has been named advertising division manager. Hulsman is a 17 year Jasper Associate. He began his Jasper career on January 10th, 2000, and initially worked in customer communications as a tour guide. Hulsman then spent eight years with the inside sales department, before joining the advertising division, where he has spent the last nine years.
Hulsman is responsible for developing and implementing marketing strategies for new, and existing products through brand, product and channel marketing, keeping these activities in alignment with Jaspers’s corporate goals.
“My job is to ensure the marketplace understands who we are, the features and benefits our products carry, and the high-level of quality and service our Associate-Owners provide,” he said.
“As an Associate-Owner, I'm extremely proud of our company's achievements and the growth we've seen over the years,” Hulsman said. “It’s proof that we, as a company, are doing the right things. I'm excited to lead the department that I've been a part of for so many years.”
Hulsman succeeds Mike Pfau, who has been with the advertising division since he started his Jasper career on May 16th, 1977. Pfau was named the division manager in 1987. He will remain with the division until his retirement in January of 2018.
“We thank Mike for his 40+ years helping to make Jasper Engines & Transmission the Brand of Choice for our Customers,” said Zach Bawel, Jasper president. “During Mike’s time leading our Advertising division, JASPER went from a Midwest regional company to the nationwide company we are today.”
Bawel added, “We look forward to Jason’s leadership as we continue to grow our Jasper Engines & Transmissions brand, along with growing our ESOP (Employee Stock Ownership Plan) for all the Associate-Owners.”
