Introducing The TTC Way, Co-Created by Customers and Employees
The Toronto Transit Commission is renewing its commitment to customers, employees and community partners with The TTC Way, a set of six objectives that will guide improved service.
In partnership with Bridgeable, the TTC brought together groups of customers and employees to create The TTC Way, a key element of its next five-year Corporate Plan. The TTC Way appears at the start of that plan, and includes detailed commitments for employees, TTC management, partners, customers, and communities.
"The future of the TTC depends on all of us working together in new ways," said TTC Chair Josh Colle. "The TTC Way is a sign of that commitment to working with our customers, partners and communities to take transit in Toronto to the next level. It's our commitment to customers and ourselves."
Over the next week, a campaign will appear on the TTC that shares the six values of The TTC Way:
- Respect one another
- Value each other's time
- Tell people what's happening
- Stay safe
- Mind your space
- Help others out
With Bridgeable, the TTC consulted hundreds of people from various groups that interact with the TTC to understand their needs and how to address them. Bridgeable and the TTC hosted design workshops with customers and employees from all levels of the organization, including frontline operators, to prototype solutions together. They collaborated with regional transit agencies, the TTC Board, and the City of Toronto, and they researched best practices from transit agencies around the world.
"By using a design approach to bring together riders with employees, we were able to collaborate on a vision for the future of transit in the city of Toronto," said Chris Ferguson, chief executive officer, Bridgeable. "The TTC Way and the new TTC Corporate Plan represent shared-values, setting an innovative precedent for how public institutions can collaborate with residents."
The TTC Way and new Corporate Plan were approved by the TTC Board on Jan. 25.
