The Denver Regional Transportation District (RTD) is seeking a corporate partner interested in naming rights opportunities for RTD’s A Line, the commuter rail line that runs between Union Station and Denver International Airport.
The end of the most recent A Line corporate partnership agreement – the first naming rights opportunity under RTD’s corporate partnership program which began in 2014 – opened the naming rights opportunity for this internationally recognized line to interested parties. RTD will receive proposals for the A Line corporate partnership through 2 p.m. Nov. 30 and intends to make a final selection shortly thereafter.
Corporate partnership opportunities enable businesses to align their brands with a burgeoning marketplace throughout the Denver metro area and reach the consumer ridership base of one of the nation’s top transit systems. Corporate partnership opportunities may include brand visibility on signage, stations, vehicles, recorded announcements, digital properties and marketing collateral.
“RTD is a key contributor to the economic vitality of the Denver metro region, not only by connecting people to where they need to go, but by elevating corporate exposure through our advertising and corporate partnership opportunities,” said General Manager and CEO Debra A. Johnson. “In the case of the A Line, this service is well-known to customers and travelers worldwide, with high visibility and an excellent service record. It provides great value for a branded corporate partnership.”
