Masabi and NEORide, a consortium of transit agencies, have expanded use of the EZfare fare payment platform used by agencies across Ohio, Michigan, Kentucky, and now West Virginia.
The EZfare platform will now be used by 16 agencies with the addition of:
· Ohio’s Community Action Agency (CAA) of Columbiana County and its on-demand transportation service Community Action Rural Transit System (CARTS), which launched a new mobile ticketing solution joining EZfare that will allow CAA-CARTS riders to schedule and pay for travel using the app and web portal.
· In West Virginia, Kanawha Valley Regional Transit Transportation Authority (KRT) has agreed to join EZfare, making them the 16th agency in the largest regional payments system in the US, and expanding its reach to four states. Once deployed, KRT riders will be able to buy passes in the EZfare app and then realize the benefits for its riders.
These two agencies have joined 14 others across Michigan, Ohio and Kentucky that already sell tickets on the EZfare regional fare payment system, powered by Masabi. All are also members of NEORide, a council of governments comprising 20 transit systems dedicated to the development and promotion of regional public transportation services. With the addition of CAA-CARTS and KRT, EZfare becomes a quad-state mobile ticketing platform, and the largest of its kind in the United States.
Available as a free download from both the App Store and Google Play, the EZfare app enables customers to purchase fares anytime, anywhere and travel to their destination with just a few taps of their smartphone.
“We are excited about the continued expansion of NEORide and its EZfare. By bringing agencies of all sizes together we are able to work cooperatively to bring affordable passenger services to transportation riders across the Mid-West. By expanding payment services, NEORide agencies can continue to provide reliable, easy to use and safe access to transportation for those who need it most” commented Katherine Conrad, director at NEORide.
“In just three years, EZfare has totally changed the conversation around approaches to fare collection, delivering cutting-edge innovations that set a new benchmark for regional cooperation by transit agencies of all sizes,” said Brian Zanghi, CEO at Masabi. “The continued expansion in both its scale and scope is testimony to this approach, seamlessly incorporating new technologies and connecting ever more communities. We’re excited to be involved in this ground-breaking project and pleased to bring the benefits of cashless technology to riders across multiple agencies in a single solution.”
