Civic Resource Group (CRG) and TransitScreen Inc. on Dec. 2, announced they have joined forces to modernize the transit displays in 46-plus different locations across the San Francisco Bay Area as part of the Metropolitan Transportation Commission (MTC)'s Hub Signage program.
CRG is a prime contractor to MTC for elements of its 511 Next Generation (Next Gen) System. The company will design and operate the new 511.org website, manage transit data, and migrate the existing Regional Transit Database to the cloud. CRG has subcontracted with TransitScreen to modernize signage for the Electronic Traveler Information Displays portion of the project.
The goal of the joint effort is to provide 511's comprehensive, real-time and scheduled transit departure information on current and future electronic transit information displays. The redesigned MTC displays will help drive increased transit use, sustainable transportation awareness, and overall usability by the traveling public. Once complete, the system will deliver transit information to 180 transit displays in more than 46 high foot traffic locations throughout the nine county Bay Area including San Francisco, San Jose, Oakland, Berkeley, Mountain View and other Bay Area cities.
"This project is an opportunity to meaningfully improve the transit customer's experience. Bay Area travelers have come to trust 511's departure times delivered through MTC's network of digital transit information displays. Now, we have the opportunity to use TransitScreen's proven solutions to jointly create world class information signs," said TransitScreen CEO Matt Caywood.
MTC initiated its Hub Signage program in 2008 to standardize the signage system, beginning with 21 key transit hubs and three international airports in the Bay Area. The program seeks to simplify transit riders' experience by creating a consistent "look and feel" through actionable, real-time information.
"Urban mobility is becoming a key focus area for local governments. Transportation agencies now rely heavily on technical innovation to improve mobility while also reducing accidents, carbon footprint, traffic jams, crowding. We feel that it's our civic duty to help agencies be more creative not only in encouraging citizens to use alternative forms of transportation, but most importantly making it easy for today's mobile citizens to get around whenever and however they choose," said Dr. Gregory G. Curtin, Founder and CEO, Civic Resource Group.