James Vine
Operations Manager
Prince George Transit Ltd. (A Division of PWTransit)
Following completion of his university education, James Vine entered Pacific Western Transportation’s management intern program. After completing this program, he accepted the position of service delivery manager at Prince George Transit Ltd. and in early 2013 was promoted to the position of manager. overseeing both on road operations and maintenance.
Vine is a dedicated member of the management team and exemplifies the company’s core values of: safety, customer service, resourcefulness, integrity, positive attitude, teamwork, loyalty, accountability, respect and dedication. He has brought a fresh perspective to the role and has provided positive, effective leadership to the transit operators and mechanics. Through his diligence in monitoring the service, the efficiency of the system has improved and customer complaints are dealt with in a timely and effective manner.
Vine’s extensive knowledge of the system he manages allows him to credibly connect with the drivers and his exposure to transit through his father, a long-term transit operator for Prince George Transit, allows him to connect with the drivers on a personal level. He understands their challenges and provides his support to them. His focused approach and intimate understanding of the transit system enable him to consider various points of view and arrive at a decision that he feels is best for all parties involved.
Vine has made an impact that is felt company-wide. He is and active member of Prince George’s Accessible Transit Advisory Committee; participates in Active Seniors Week and the Francophone Winter Festival; coordinates the Transit Ambassador Program; organizes the annual Christmas Lights Tour for seniors; organizes transportation for the Annual International Students Welcome to PG; organizes the Food for Fare promotion pick ups; and arranges tours of the city for new university students.
“My father was a public transit operator in Prince George for 15 years before retiring in 2013, and through him I was exposed to some of the inner workings and intricacies of transit operations. He is a big reason why I chose to pursue a career in public transit following my studies at the University of Northern British Columbia.
“What I enjoy most is working with all stakeholders of public transit to impact the delivery of transit service in the community. I also enjoy working with all of my staff to create a common purpose and direction for our organization.
“It is rewarding to be involved in an industry that has such a significant impact on the community at large. The transit system in Prince George has grown significantly in the last several years, and it has been exciting to be a part of that growth and development.”
