Keolis and Ivado Sign Strategic Partnership to Develop Innovative Mobility Solutions Through Big Data
The signature took place at the ITS World Congress 2017, taking place in Montreal, from 30 October to 2 November. Both parties will collaborate over a period of five years. Joint research and development projects will focus initially on Quebec, Canada, followed by other countries and regions where Keolis is present, including France, the USA and Continental Europe.
Big Data now provides precise and accurate information by enabling the implementation of mass data analysis techniques which were previously non-existent. Within the global digital revolution, the mobility sector is undergoing a profound transformation and passengers increasingly consider mobility as a service. Keolis is forming strategic partnerships with experts and leaders in their respective fields to address the mobility needs of the future and accompany the Public Transport Authorities (PTAs) in this transformation.
IVADO is an industrial and academic initiative that is working to develop a new economy around Big Data analysis to support decision-makers. As a result of the partnership, Keolis aims to develop innovative mobility solutions that create value for both passengers and PTAs alike. Particularly, more personalized journey more suited to their needs and better real-time information into how the network functions (state of the rolling stocks, vehicle movement, operations, maintenance, etc.) will optimize the performance of the mobility system and support it where the need is the greatest.
Keolis is an industry reference in connected mobility, and listens to its passengers to develop personalised and efficient mobility solutions. For this, Keolis uses a combination of Neolis methodology, an approach to network design based on marketing and sociological surveys, and information gained from consultation with key stakeholders and local communities.
In order to develop its personalized passenger solutions, the Group also uses Keoscopie research, consisting of studies of lifestyle trends and the mobility needs of a particular community. Keolis is also associated with NetExplo, an observatory founded in 2007, to co-create the Observatory of Digital Mobility, which focuses on studying the use of digital technology in public transport. An initial study was undertaken in October 2016 to establish digital trends in France. This research was then expanded globally with the production of the World Mobility Report, an international study of best practice and significant innovations in digital mobility across 13 major cities.
